Independent creative agency All or Nothing has launched the ‘Good Buy World’ store with products for sale to help draw attention to issues like the climate emergency, the mental health crisis and systemic inequalities. The store launches with three products for sale: a bubble bath, scent diffuser and action figurine.
The agency works with progressive brands, governments, NGOs, activists and others to positively impact people and the planet as well as profit. With several issues at five minutes to midnight but a belief that we can avert the worst if we act now, the agency has made a move into bathroom products, lifestyle gifts and toys. The shop is looking to highlight the cost of inflation and raise some dollars (and maybe eyebrows) in the process.
“We spend most of our time working with teams and executives to implement change programs or navigate new initiatives (we hassle for good) – I guess you could consider this our side-hassle,” said owner and managing director Warren Davies. ‘I think most people want the best for their friends and community, for our wonderful planet. Sometimes our best intentions don’t get realised or the right thing to do is not obvious. But we must double down here and do the right things now. And we can,’ he says.